How do you spotlight those whose very role is to be invisible?
To celebrate 25 years of Roland-Garros ball kids, we left the clay courts behind. The film simply captures a backstage romance between two teenagers. An intimate story to embody a quarter-century of human adventures off the court.
AWARD
🟡 Gold
Grand Prix Stratégies du sport et de l'esport 2025
Category: OPÉRATIONS DE COMMUNICATION INTEGRÉES
Grand Prix Stratégies du sport et de l'esport 2025
Category: OPÉRATIONS DE COMMUNICATION INTEGRÉES
BALLOS LOVE - Ball Kids Campaign
Client: BNP PARIBAS
Agency: WILLIE BEAMEN
Market: France / International
Director: Enya Baroux
Creative Director: Nicolas Moreau
Art Directors: Astrid Amiaud & Laura Aubin
Assistant Art Director: Benjamin Marion
Client: BNP PARIBAS
Agency: WILLIE BEAMEN
Market: France / International
Director: Enya Baroux
Creative Director: Nicolas Moreau
Art Directors: Astrid Amiaud & Laura Aubin
Assistant Art Director: Benjamin Marion