The brief called for pushing streaming into unexplored territory. 75% of video is consumed on mobile, yet the experience remains cold. With "Canal+ Haptics", we turned the smartphone from a flat screen into a raw, sensory interface.

By repurposing the phone’s vibration motor, we allow viewers to physically feel the narrative. For the launch, we took a provocative stance aligned with the "Canal spirit": subverting the golden rule of cinema by inviting the audience to take their phones out in the theater. Synced to the movie via the app, you no longer just watch the story; you feel its pulse in the palm of your hand.